health_literacyThe Colorado Health Foundation and a number of partners recently launched a tool to help healthcare stakeholders with messaging around health insurance literacy. The tool uses unified messaging about health insurance literacy that is based on topics which are aligned with the enrollment calendar. This unified messaging is intended to improve retention of the information, especially when consumers are hearing it from multiple sources.

The tool, which is hosted by CoveredHQ, provides top-line messages, sample content for newsletters and social media, resources to link to and messaging is provided in English and Spanish. CoveredHQ is a “one-stop-shop” where health coverage guides and other stakeholders can find resources on health insurance literacy.

Source: Colorado Health Literacy Coalition